Social Business College Announces New Social Media Business Solutions Course

FOR IMMEDIATE RELEASE
May 9, 2011
CONTACT: Tom Cross
Email: cross@gocross.com
Twitter: @techtionary
Phone: 303-594-1694



“All Business is Social”

Social Business College Announces New Social Media Business Solutions Course
Onsite or Online

BOULDER – Social Business College (http://socialbusinesscollege.com) announced the immediate availability of an onsite or online 4-5 hour course on social media, social business, media applications, social business products, social platforms, social gadgets-apps, social business futures, marketing-communications and other topics (see course outline below). Called SMBS-Social Media Business Solutions, "this is an exciting action-packed, results-oriented and bottom-line focused course designed to shorten the sales cycle, reduce customer support costs and improve media-standing reputation for a business of any size," noted Tom Cross CEO. Social Media Solutions is a new introduction to those new to social media, wake-up call to those sitting on the sidelines and ROI focused for those who wonder "where the money" seeking more revenues or seeking lower costs. Instructors are proven marcom-marketing communications SEO-search engine optimization, SEM-search engine marketing, Twitter, Facebook, as well as and certified ConstantConstant experts.

Course topics include:

- Why Marketing, Why Not Just Selling?
- What is Marketing?
- Social Business Models
- B2B-Business-to-Business
- B2C-Business-to-Consumer
- P2P-People-to-People

- SEO/SEM-Search Engine Optimization/Marketing
- PPC-Pay-Per-Click and other Analytics
- Social metrics and ROI-Return on Investment and TCO-Total Cost of Ownership
- Crowdsourcing - right sizing, new business development models
- Four Key Human Communications Paradigms - 1-1, 1-X, X-1, X-X

- Four Key Communications Technology Paradigms - Machine and Artificial Intelligence
- Organizational Marketing - Internal Social Networks - SharePoint, Yammer, Newsgator, etc.
- Social Media Business Corporate Integration
- Enterprise Content Management - Complex Document Content Management - Departmental Groupware
- Process & Business Intelligence
- Groupware - Communications & Collaboration - Wikis, Blogs
- Contact Center Integration and Response - "Constant Courtesy"
- 5 Key Customer Types
- #1 Rule in Customers
- Top-10 Reasons for Social Media Marketing
- Social Media Technology - new or renewed
- New Social Media Technology - Tablets, Machines, Kiosks, AI
- Social Media Apps - iPhones/iPads and others
- Age and Social Media – “You are when you were when”
- Search - Search is NOT Social
- 3 Key Google Search Spaces
- Search Advertising Google Adwords
- Getting to be #1 and, Most Importantly, Staying There
- Analytics - Exact Science ?
- The "New" Google UI-User Interface
- Websites & Social Media Experience
- Why Most Websites Suck
- #1 Rule of Websites
- Social Media Communications Integrated Websites
- Integrated Social Media & Contact Centers

DAY-PART TWO
- Social Media Marketing Defined
- Social Media "Word of Mouth"
- Social Media Shortening & Closing Sales
- It's Free but Your Time is Not Free
- Place - One of the Four Marketing P's - Place, Now Online
- Promotion Types
- Email Marketing
- Event Marketing
- Online Surveys
- Video - YouTube
- Press Releases
- IR – Investor Relations
- White Papers
- Webinars
- Events
- TradeShows
- Magazine Ads
- Billboards
- Newsletters
- Podcasting
- Conference calls
- Webseminars
- Press Conferences
- TV advertising
- Blogs - Why They Work & Why They Fail
- Setting Up a Blog
- Writing for a Blog
- Marketing a Blog
- Stock Media Services
- Facebook
- Creating a Presence on Facebook
- Integrating Facebook with Email and other Tools
- Facebook Integration with Contact Centers
- Linkedin
- Twitter 101 - Basics
- Twitter Postings - Do's and Don’ts
- Twitter Winners
- Twitter Tools
- 50+ Real-Life Twitter Case Studies
- Growing Your Business Via Social Media
- Time Management & Social Media
- Measuring Success
- Social Media Security
- Social Media Compliance - Regulatory and Common Sense Rules - SEC-FINRA, PCI, SOX
- More Compliance - SEC Rules 17a-3 17a-4 & NASD Rule 3110
- Staff-User Education, Compliance & Management
- Marketing Tools - EDCAL-Editorial Calendars
- Custom topics such as Chotchkies, coffee cups, pencils, giveaways, etc.
- Next Steps
- Future Trends, Solutions and Technologies
This outline subject to change without notice.

About Social Business College
Social Business College (http://socialbusinesscollege.com) is an independent forum on Social Media Communications Training, MARCOM-Marketing-Communications Applications, Contextual Communications, Media Communications, Social Business Applications, Artificial Intelligence, UC-Unified Communications and next-generation media. Related links include http://socialbusinesswire.com. Solutions include: CrossPinPoints - MARCOM-marketing-communications online calendar (http://www.crosspinpoints.com), Pictagrams - iPhone/iPad apps (http://pictagrams.com), TwitterTutors (http://twittertutors.com) TECHtionary (http://techtionary.com), iMakeupModel (http://imakeupmodel.com) and others.

Social Business College sponsors the Social Business College Summit and other educational events.

Constantcontact Email Marketing - Content Development, List Management,

Twitter Training Solutions, Email Marketing, Event Marketing, Online Surveys



click here
If you are in need of email marketing, event marketing, online surveys and/or social media.


ConstantContant Certified Expert and can provide assistance with CC services along with our TwitterTutors Training Programs including TwitterTuneUp and TwitterCheckUp. For more on TwitterTutors, click here.
In addition, webseminars, training, customer case studies, public relations and other MARCOM-marketing communications solutions are available.



Snapshot -- TwitterTutors services:
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