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Saturday, November 20, 2010

Twitter – Top-10 Business Benefits from TwitterTutors.com


TwitterTutors web site is http://twittertutors.com

Twitter – Top-10 Business Benefits from TwitterTutors.com
Onsite or Online Top-10 Twitter Tips for Business Success Training Available

First of all, we will train, tutor you how to Twitter, help/coach you on Twitter or provide Twittering for you. Why we tutor is because we are long-time, life-long trainers and believe, the more we train you the more you can do on your own. While the benefits listed below address critical business issues, they apply to individuals, nonprofits and even governmental organizations. And, even though you maybe be a non-profit, you have to “outsell” other nonprofits or just your volunteer’s inertia to not help or donate to your cause.
Here are our TwitterTutors.com Top-10 Reasons to Twitter for your business, enterprise or organization:

1 – Most important, Twitter is like everything you do, it’s about people. Search is about finding things. You search for things, you buy from people. Even online, you want to make a personal connection with the provider. Because you want to know “if” you buy something from them, the will “be there” to help you if it doesn’t arrive ontime, is broken, needs repair and maybe get a replacement or new one when the time comes. Twitter is all about social, not search. Simply search is where people look (browse-search) for you, whereas, Twitter is all about push out ideas, help, commenting to your fans (followers), letting people know about your business and everything else. Key point is, with Twitter, followers must choose to follow you and can unfollow just as easy.

2 – Upsell – certainly and obviously, you can add “French fries” to your “Happy Meal” product. Customers don’t just want to buy once, they want to buy more and create a “social relationship” with the companies they buy from. One great friend Roger Toennis is building a social networking company called Loyal2me.com based all around customer loyalty and how providers can use loyalty to not just gain but retain customers. In other words, Twitter can help build that “be social, get close” strategy.

3 – Pitchsell – many companies have great “pitchmen” who are in the media “spotlight.” Not even company liked Carl’s Jr. can hire Paris Hilton to “push” their product but every company can have a Twitter-Talent pitching on their behalf. Twitter is very democratic, you build followers “one at a time” and they can with two clicks, unfollow you. If you are boring, not “on target,” not helpful or just waste people’s time with gibberish, then they will unfollow you.

4 – Resell – You can easily test new products or add (resell) other products to your product line quickly and easily. Since Twitter keeps you in touch with your follows instantly you can let them know what you are thinking and while you only have 140-characters, you can easily push them off to your website, blog or link.

5 - Cross-sell - one of the really creative and frankly, very social aspects of Twitter is “cross-selling.” Love the name as it’s my name but cross-selling is being so social you help your followers with other ideas. “You bought those shoes, then this hat, coat, makeup, spa, trip, skincare, iPhone app, car, etc. would go nicely with that.” Cross-selling is helping your customers be better people and in turn be better, more loyal customers to you. At TwitterTutors we think by showing you and telling you all we know, we can help you be more successful whether you use/need our help or not.

6 – Follow-up sales – Are you happy with the product you bought or just merely satisfied. Follow-up is not support, follow-up is about what can I do to help you improve your use, application or train you on the product.

7 – Shorter selling – We have provided tutorials for nearly a decade now proven to reduce the sales cycle. Twitter gets you “in the game” faster than other means. In business, you have, other than your product/service, only two principal means to marketing – time and money. Lady Gaga has been around for seven years but it’s only been a little more than a year that she skyrocketed to success. It may take that long to get your product/service to market. If, however, you have a gazillion dollars, you can let everyone know on the planet today what you have. Twitter gives you a “time warp factor” that can shorter the time to market and the customer sales cycle to purchase the product.

8 – Outselling the competition – if you are not talking (Twittering), they have the “microphone.” Your competitors will be talking to your prospective or current customers without you even walking in the door.

9 – Supporting Selling – This is easy. Twitter not just lets you talk to one customer but to a whole lot of them. Customer service can ruin a business if “by word of mouth” customers talk you down to their friends (remember we listen and believe our friends more than companies). Twitter shows you care, are concerned and willing to take immediate-instant action. This is because Twitter is about the “now,” not later, next week or never. Simply, if you don’t care, then don’t Twitter and your competition will love you for it.

10 - Cool selling – Twittering is actually a lot of fun, shows your customers you are engaged in social networking, social media and “with it” when it comes to innovative marcom-marketing-communications.

In conclusion, here are our Top-10 reasons to Twitter, you may argue with them or come up with your own but you are now a lot smarter about Twitter than you were even a little more than a minute ago.

We will leave you with one of Top-10 TwitterTutorsTips – rewrite it. Abe Lincoln rewrote the Gettysburg Address many times until he got it right and it has lasted quite a long time. Just because you can say it in 140 characters, rewrite at least one time from a different angle and you can learn that re-writing is almost as important as writing.

TwitterTutors provides the Top-10 TwitterTutorisTips for Business Success via onsite training in the metro-Denver area and online via conference call or webseminar. To schedule email cross@gocross.com. Our twitter accounts are www.twitter.com/techtionary and www.twitter.com/beautyapps.

TwitterTutors web site is http://twittertutors.com

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